Wild Bill’s Craft Beverage Co.
Brand Strategy / Identity / Packaging Design / Social / Digital
SITUATION
Wild Bill’s is a veteran-owned and operated craft beverage company that has been on the trail, serving up artisanal soda in copper mugs at events, markets, conferences, and gatherings for more than 20 years. Then Covid Happened.
SOLUTION
I repositioned the brand, created a new identity, designed existing and new product offerings, executed social and digital efforts, and helped Wild Bill’s Craft Beverage Company evolve its event-based business, by bolstering up its online presence and using e-commerce as its new pipeline of revenue.
RESULTS
Wild Bill’s is rapidly growing and expanding its footprint and it’s product line across the nation.